New Retail

IN A SHOPPER'S WORLD

The Hershey Company has been a trusted retail partner for nearly 125 years. Today’s
food-retail marketplace is quickly changing. The New Retail in a Shopper's World
report empowers our suppliers and customers to join us in building the future of retail.
Below is what you’ll get from this thought-provoking report.

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The Convergence of Digital & Physical Retail

In New Retail in a Shopper’s World, we’ll show how the rise of e-commerce gives brick-and-mortar stores exciting opportunities to harness technology and consumer brands to differentiate and expand their store experience.

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Good News for Retail Stores

There’s plenty that shoppers still like about stores. New Retail in a Shopper’s World
provides actionable insights for making retail a place shoppers want to go, not a place they have to go.

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Compelling Case Studies

Learn from case studies and analyses of market realities. In New Retail in a Shopper’s World, Hershey experts have done the heavy-lifting: We’ve examined real situations and conflicts and distilled them into succinct, helpful case studies.

 

Fresh Foresights and Trends

It’s not just the Internet that’s changed. Shoppers themselves have changed. And so have their expectations of an in-store experience.
New Retail in a Shopper’s World provides fresh foresights into store formats, emerging shopper segments, a visionary new “un-store,” and more!

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